Nowadays there are two platforms popular to start your online business: Kajabi and Kartra. Both are fine but, if you’re looking to switch platforms, then you must be aware of their functionality to pick the right platform. This article is going to be helpful for you to know which one is suitable to run an online business.
Kajabi is an “all-in-one business platform where you can create and scale your business. It has a full suite of world-class online business tools working seamlessly together. That can be in the form of online courses, coaching programs, paid memberships, podcasts, digital downloads, etc.
On the other hand, Kartra is an all-in-one platform with all the features you need placed in a single platform with ease-of-use benefits. It is used simply for course creation and other info products.
Kajabi has a clean and minimal User Interface which makes it simple to use. Tools that Kajabi offers are categorized into 4 buckets i.e. Website, Products, Marketing, and People. Each bucket will lead you to the different tools. We can say that the interface of Kajabi is very easy for beginners.
In Kartra, after login user can easily find all the necessary tools listed in the left panel. This platform involves a little bit more complexity due to too many configuration steps in each tool. You have to go through many steps for each tool which makes users overwhelmed. Thus with the robustness, there comes difficulty in operating this platform. Thus many users are not satisfied by its User Interface.
The process of creating an online course in Kajabi is very easy and straightforward. Just create a “Product” and add content to it. Also, you can add lessons and modules one by one or in bulk as per your need. In bulk upload, Kajabi automatically creates lessons for each of them. With unlimited video storage plus drag and drop facility, this platform is the first choice of users. Also, it supports cloud import so you can directly import the content from Google Drive/Dropbox.
Kartra lacks some features such as bulk uploading and cloud import which make it difficult for users to add content. Also, it has a limited bandwidth for videos which means a user has to go for an external video hosting solution. You have to go through a long configuration process in order to make your membership live. There are 9 different steps that almost every user hates. The only best thing about Kartra membership builder is its flexibility for adding content to individual posts.
offers free hosting and an SSL certificate for your website. Also, it provides a free subdomain for your website. Furthermore, you can use your own custom domain if you want. It has a library of 6 site themes plus gives users the convenience of importing and using custom themes. Kajabi’s course builder is built with bulk upload features.
Kartra also offers free hosting, an SSL certificate, and a free subdomain for your website. But, it doesn’t have any themes feature so you have to make it through the page builder to build your website. It offers over 15 course-building components but doesn’t support import functionality. However, the page builder is nice and powerful. Plus there is no need to worry about other technical things such as security, backups, updates, and maintenance.
To price your product, you create an “Offer” in Kajabi. It can be sold as a single entity or by providing a recurring subscription or even a payment plan. Recurring subscriptions are available weekly, monthly, quarterly, or annually. Products under Kajabi are mainly digital only so they offer instant payouts and do not apply any shipping charges in the payment.
All these pricing options are also available in Kartra but it also gives you additional offers. It has “Recurrent Instalments” which allows users to create a different pricing structure which is a combination of recurring payments and payment plans. Kartra also supports physical products so buyers have to pay a custom shipping charge for each destination.
Kajabi is always available to resolve the customer query. They provide helpful guidance and assistance via live chat and email 5 days a week (Monday-Friday, 6 AM-5 PM PST) on their Basic plan. For Growth and Pro plan members, they are available 24/7. Also, you can reach out to them anytime via email.
Kartra has help desk portals to talk to their customers. They have a fully integrated Help desk portal that supports a ticketing facility. You need to create a ticket from the support portal and wait for the Kartra team to get back to you via email. They are not always available through live chat. Any member who wants to know something can communicate via mail with them.
Kajabi Pricing Plan: It doesn’t charge any transaction fee from its customers. All the features except a couple of them are available on all the tiers.
| Plan | Details |
| Basic Plan ($149/month or $1,428/year) | 3 products, 3 pipelines, Unlimited emails, 10,000 contacts, 1,000 active members, 1 website, 1 admin user, and Chat support |
| Growth Plan ($199/month or $1,908/year) | 15 products, 15 pipelines, Unlimited emails, 25,000 contacts, 10,000 active members, 1 website, Affiliate program, and 24/7 chat support |
| Pro Plan ($399/month or $3,828/year) | 100 products, 100 pipelines, Unlimited emails, 100,000 contacts, 20,000 active members, 3 websites, 25 admin users, and Code edito |
Kartra doesn’t charge from its customers any transaction fee plus everything that the platform has to offer is available on all the pricing tiers.
| Plan | Details |
| Starter plan ($99/month) | 2,500 leads, 1 custom domain, 15,000 emails per month, and 50 GB bandwidth |
| Silver Plan ($199/month) | 12,500 leads, 3 custom domains, Unlimited emails and bandwidth |
| Gold Plan ($299/month) | 25,000 leads, 250,000 emails per month, 5 custom domains, and 250 GB bandwidth |
| Platinum plan ($499/month) | 50,000 leads, 500,000 emails per month,10 custom domains, and 400 GB bandwidth |
In case you’ve just started your online business or you’re looking to switch platforms then this might help you. This article includes all the main information that you will need to compare both platforms. We’ve unpacked the User Interface, plans, pricing, features, and various tools of Kajabi and Kartra. So, before making any decision do your research and check the plans and features. Before you pick any of them you must be sure that it is the right platform for your business.
If one wants to create a successful community and course business then Kajabi is the best platform for them. As it helps in terms of marketing and online growth. Furthermore, it is a suitable place to build online courses and provide better educational experiences for your students. It does not include marketing and selling any physical product.
On the other hand, Kartra is mostly recommended for entrepreneurs who want to sell physical products while presenting and marketing them online.
So, once you have cleared in your mind what kind of business you are in you can choose any of them as per your business type. The decision depends on your business type and go
