One of the most widely known subscription platform for creators available in the market is Kajabi and perhaps you are aware of it too. It is a unique creator platform with features distinct from regular online courses platform in terms of its features and pricing plans.
Hence, many people may be confused while deciding whether kajabi is the appropriate option for online content creator subscription courses/membership site or not.
A huge number of Kajabi reviews are available on the internet. However, most of them are insignificant and fail to provide adequate insight to help you make the right decision.
Many clients have sought help from me in the process of launching their online courses and Kajabi membership- hence, I have a good understanding of the platform which is why I chose to fabricate a thorough review about kajabi.
In this review, I will carry out a comprehensive analysis of the platform involving every element of building and selling online courses. I will also air my views about what I liked and disliked about this software while using it.
One feature in Kajabi that I find extremely interesting is the automation. It enables you to build when/then policies that help you adopt certain measures on specific triggers.
For instance, in case, a student is not showing up for a few days, automation helps you to send them a notification about the course and remind them to come back to the platform.
In the same way, you can offer another course or freebies without charges to people who have concluded a certain lesson to reward and encourage them to continue their journey.
According to another example, more learning data is provided to those students who failed to pass a certain test.
These are only a few cases I can currently think of but Kajabi Automations is useful for a variety of purposes to “gamify” your membership site and enhance member participation as well.
A good website is crucial for achieving the goal of your online course business and Kajabi assists you to create a website for your brand on the same platform.
Kajabi offers you the framework to create your website that makes it a hosted solution.
A separate hosting package or advancement in hosting is not required when the traffic on your site grows. It’s all taken care of by Kajabi in the background.
Your site will by default direct to a Kajabi domain (yourdomainname.mykajabi.com) but based on your requirement, you can also use your separate custom domain (yourdomain.com).
Ultimately, Kajabi LMS (Learning Management System) allows you to delete their branding from every platform. Consequently, it transforms your website into an entire white-label.
Concerning the development of your website, Kajabi has already formulated a design that is only a click away from you. These designs reflect the general appearance and style of your website and are beneficial for you to create an attractive website within less time.
These designs are known as layout presets and 6 unique presets are present in the library today, each of these is created on the ‘premiers framework’’.
Each of these Layout Presets is unique and advanced and they also seem attractive.
Additionally, if you want to add more customization to your website and develop it, it is necessary to use Kajabi’s Page Builder. There are visual as well as a drag-and-drop editor on the page builder through which one can carry out a few customizations on the front end of your website.
The page builder interface is neat and it is very well-organized in the opinion of the user. The sections provided on your page are mentioned on the left and the right and a live preview of your page will be visible to you.
The page-level settings for colors, fonts, font size, etc can be customized using the Settings option on the left.
Ultimately, Kajabi helps you to add a blog to your website as well. It is also useful for you as it helps to add new blog posts and more content to them via the text editor.
In the case of email marketing, Kajabi lets you make additional changes then only sending broadcast emails to your subscribers and users.
At the outset, you can develop an order of automated emails that are delivered depending upon the user’s choice. So, an automated email campaign can be sent to grow your newly gained subscribers or it is also helpful to begin your course.
Additional emails can be included in an email sequence as per your requirement and one can effortlessly manage the number of days at the point when you want to send the email.
Next, your users can be tagged and build sections that make the managing process very smooth and effortless and is also helpful in developing competent email marketing campaigns.
Above all, Kajabi Automation allows you to make your email marketing entirely automated.
As mentioned earlier, Automations in terms of involvement of your members but it is beneficial for your marketing as well.
Using Automations, you can include/exclude tags, shift users between different email sequences and forward specific campaigns depending upon the measures taken by you.
For example, you can delete your subscribers from a sequence of sale immediately after you buy the deal or, you can also include them in a separate email sequence if your offer is not purchased.
Likewise, a single-use discount coupon can be sent to your newly gained subscribers to motivate them to subscribe to your offer. You can also apply it to give a “Gift this Course” feature.
If you want to let affiliates promote your online courses in exchange for a commission, you can do that with Kajabi. It has all the essential features you need to create and manage an affiliate program.
Hence associates can also be added, choose the course you want them to publicize, build affiliate share links, deliver notifications to affiliates, add a custom commission % for your courses, etc.
In addition to that, you can control the activity of your affiliates in the admin dashboard and move their payout reports to send them charges.
For your affiliates, Kajabi by default set up a subscription and a login page. It also enables them to acquire a private affiliate dashboard in which they can discover their affiliate’s links and monitor statistics for their marketing.
As Kajabi provides effective email marketing measures on the platform itself, it can also be shared with other widely known email marketing tools.
At present, it can be directly integrated with five email marketing tools – Aweber, Active Campaign Drip, MailChimp, and ConvertKit.
Furthermore, Kajabi joins with Zapier that enables you to develop an indirect integration using any famous technique for marketing.
For example, with Zapier, you can integrate using an email automation platform such as Infusionsoft due to trop which Kajabi fails to carry out a direct integration.
In the same manner, you can integrate via Zapier using a tool such as Google Slides and provide certificates to your members.
In conclusion, you can monitor users visiting the site and other measures adopted by users as Kajabi integrates with well-known analytic tools such as google analytics and segments.
A particular People section in Kajabi is provided in the admin area through which you can explore and control your users as well as your members.
Predominantly, a huge number of users can be imported into your Kajabi site and it is also useful to tag them or provide them an offer.
A great number of filters are present to control the present users. Hence, you can filter the users about the type, of course, they have signed up for, if they have bought an offer or not along with the kind of coupon(s) that are applied, etc.
Furthermore, you can carry out tons of actions such as helping them to acquire and offer, canceling their access, including them to an email sequence, subscribing them to an occasion, or easily exporting the list.
Lastly, you can select a specific user and monitor their every action. Therefore, you can view the number of offers they have bought and when what Products they have acquired, where they have reached in course, the kind of emails they have acquired, etc. which is quite easy.
Before you can be making up your mind regarding Kajabi, you would need to be aware of the Kajabi plans. Therefore, let’s talk about the Kajabi cost.
Three pricing plans are provided by Kajabi , each of them comes with countless bandwidth and boundless video hosting through Wistia having no transaction charges.
The charges of Kajabi begin with $149/month and the minimum tier is termed as the Basic Plan. The Basic Plan helps you establish up to 3 Products and 3 Sales Pipelines.
The upcoming tier is known as the Kajabi Growth Plan and it costs $199/month. You can develop an additional amount of products and pipelines and also gain more traffic on your site using the growth plan.
You can acquire two options that are not present on the Basic Plan – Automations and affiliate marketing.
If you are determined to boost your limits further, it is necessary to change it to the Pro Plan that charges $399 every month. Nevertheless, most users find it convenient to stick with the Basic Plan or the Growth Plan.
You can find it here if more details are required regarding Kajabi pricing services.
We should analyze a few alternatives of Kajabi and their pros and cons concerning it before concluding this review.
Kajabi vs Thinkific
In the online course platform category, one of the market leaders is thinkfic and it’s a quite famous tool due to its unique features.
The platform enables you to launch your content comprising of videos and provide other important aspects such as content dripping and content locking. With its help, you can build innovative tests and grant certificates to your students.
Thinkific works differently from Kajabi as it provides only a one-course player theme and has yet to launch a mobile app. Nonetheless, you are still allowed to build a community field on the platform.
Another well-known online course platform is teachable which helps you to develop and sell online courses with your brand tag.
Many features necessary to create a competent online course are provided. Hence, you can include various content types along with assessments and videos to your course, drip your course content, build certificates automatically, and send content using a well-planned course player.
As Teachable exhibit all the important feature to build the course, it is unable to provide you more alternatives like Kajabi for course player design and it also lacks the feature that is needed to create a community area naturally.
Kartra is a multipurpose marketing platform that revolves around membership site creation competencies.
Depending upon the sales and marketing features, Kartra does not disappoint. It provides a large number of templates for landing pages as well as checkout pages, has a strong page builder, provides additional excellent email automation options, and also possesses an innate video marketing and tool for sequencing.
The segment that needs improvement involves the complexity of developing the sales funnel. Unlike Kajabi, Kartra lacks the visual funnel builder, unlike Kajabi which implies that the funnel creation approach can be unmanageable sometimes.
It doesn’t contain any “site themes” or blogging elements which is another disadvantage of the platform. However, it’s not recommended for hosting your main website as you can build any kind of page through kantra.
Kajabi is considered one of the best subscription platform for creators developing online courses and memberships.
It provides tons of video hosting through Wistia, 10+ excellent course player themes, ability to create a community forum, iOS/Android mobile app, includes assessments and surveys, drips your content, set an educational process, and a lot further.
Hence, Kajabi is not merely an online course builder. It allows you to establish a website, maintain a blog, and create marketing funnels along with automated email marketing that illustrates that you can operate your own online course business on the same forum.
Several aspects of marketing such as Sales Pipeline Builder and Automations are the revolutionary elements as other course platforms do not provide anything of this sort currently.
In the beginning, when you start the online business, the starting price will seem slightly expensive. So you should assume subscribing to the free of cost 28-day hero challenge in which you learn how you can earn the first $1k over the coming 28 days.
Else, if you create a complete business or a large segment of it on the forum, the cost should be convenient for you.
If you are thinking to give it a shot, you should begin a free of cost trial of the platform by clicking on the button given below.